Kenneth Kiffer Fong
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A conglomerate motor group - multi-year group media commitment (2020–present)

The architectural read

I took a single-entity commercial buy and rebuilt it into a direct group commitment, each operating unit holding its own sub-allocation against a single committed group wallet. I authored the mechanics that made it hold: fixed instalments against the commitment, a tiered commitment-discount structure anchored to net revenue, and consolidated group-level reporting.

The governance underneath it

The structure runs on infrastructure I authored: the rate cards, the standard Master Service Agreement, and the editorial and value-added-service content policies that govern what we will and won't do without compromising publication independence.

Outcome

A seven-figure annual commitment, renewed year on year since 2020, spanning up to ten operating units under one group structure.

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VitaeThe conventional-format summary: what I do, why, how, and the career record - with a downloadable PDF.Operating ScopeTwelve years of simultaneous domains - product, commercial, legal, governance, revenue operations, people. None of it claimed without a case study behind it.Case StudiesAccounts of real situations: what was read, what was built, what happened, and what it shows.Current BuildWhat is being built now - a graph-native data core, a modular product on top of it, and the AI operating model alongside.Career ArcThe conventional record, for the file.How I Would Approach Your TransformationIf you are considering hiring me for a transformation mandate: how it would actually work - and how it ends.Outside WorkThe 70% outside the work.ArticlesField notes from the work, in first person - on discovery, documentation, AI and the shape of systems.Write to MeI like ideas. You might have something worth trading notes on.
Client names, counterparties and specific commercial figures in this version have been generalised out of respect for confidentiality - the same discipline described within it. A complete version is available to hiring teams and search consultants on request: kenneth [at] covalence·my.
Download this CV as Markdown for AI analysis - it is dense by design. Drop it into your assistant and interrogate it; a reader's guide for the AI is included.
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